About Us

Māori tourism, as the first impression and final exclamation mark for visitors to Aotearoa New Zealand visitors, is important to NZ Māori Tourism.

The Māori world provides a key point of difference for visitors and entering this world offers a fascinating first impression, a unique connection, and everlasting memories.

NZ Māori Tourism works collaboratively with the Māori tourism sector to ensure visitors arrive as strangers but leave Aotearoa New Zealand as members of our whānau (family).

Our People


Staff Members

To learn more about the staff of NZ Māori Tourism, please read the profiles below. The contact details for each staff member can also be found here.

Pania Tyson-Nathan - Chief Executive

Rongomaiwahine, Ngāti Kahungunu
Since becoming CEO of NZ Māori Tourism Pania has focused on highlighting the unique opportunity that a Māori experience offers manuhiri (visitors) domestically and internationally.

Having grown up in business with her parents in the Hawke’s Bay and then owning businesses, Pania understands intimately both the pains and passion of a 24 hour personal and financial commitment. Fast forward to the mid 90’s she moved on to local and central government where she gained an appreciation of the important role that policy plays in our every day lives.

Pania has used all that she has learned over the years (and continues to learn) to position NZ Māori Tourism as a key contributor, participant and influencer within the tourism industry today.

Married to Evan (Te Roroa), between them they have 8 children and live in Wellington splitting their downtime between Mahia and Northland.

The next big job is to work through the leveraging opportunities that exist between international trade, tourism and investment. More on this later…..

Pania Tyson-Nathan
Phone: 04 474 4682
Email: info at maoritourism.co.nz

Hoki-mai Chong

Hoki-mai Chong - Chief Advisor 

Chinese, Ngati Koroki-Kahukura, Waikato 
Hoki-mai joined NZ Māori Tourism in 2015 after a lengthy stint at Te Puni Kōkiri, the Ministry of Māori Development, where he worked in the Policy Wahanga (on treaty settlements and international trade relations), and the Office of the Chief Executive.

Hoki-mai is heavily involved with his marae, Reretewhioi marae, Waiuku, and represents the marae on Waikato-Tainui’s Te Kauhanganui. Hoki-mai is also a sitting member of the iwi’s executive body, Te Arataura.

Hoki-mai’s current focus at NZ Māori Tourism is on supporting the organisation to meet its corporate commitments.

Hoki-mai Chong
Phone: 04 474 4683
Email: hoki-mai at maoritourism.co.nz

Simon Phillips

Simon Phillips - Director of Regions

Waikato, Ngati Maniapoto, Taranaki
Simon grew up in Taranaki and is of Waikato Ngati Maniapoto Taranaki descent. He’s married with two young boys, who are the centre of his universe.

Simon studied commerce at Victoria University and also has a Broadcast Journalism certificate from the New Zealand Radio Training School.

Simon has spent the past decade immersed in Māori economic development, with roles at FOMA and NIWA. He also holds a range of governance roles, including at Parihaka Papakainga Trust and his own Whanau Trust.

Simon is the Director of Regions at NZ Māori Tourism, where his aim is to deliver value to Māori tourism operators. And of course, to be a part of the dynamic NZ Māori Tourism team!

Simon Phillips
Phone: 04 474 4684
Email: simon at maoritourism.co.nz

Amy Hodgkinson - Communications Manager

Amy moved from Hawke’s Bay to Wellington to study towards a Bachelor of Tourism Management and Bachelor of Arts in Politics and Geography. She then put her politics degree to use working at Parliament.

After working for two political parties over three elections in communications and media roles, Amy left after the 2014 election as it was time to put her second degree and communications skills garnered at parliament to use in the tourism sector.

At NZ Māori Tourism, Amy is focused on developing and maintaining crucial communications with our operators, stakeholders, government groups and international visitors.

Amy Hodgkinson
Phone: 04 474 4687
Email: amy at maoritourism.co.nz

Lee Beazley

Lee Beazley - Project Manager

Te Aitanga-a-Mahaki, Ngai Tāmanuhiri, Ngā Puhi, Ngāti Hine
Lee’s work covers a wide range of critical functions including liaising with Māori Regional Tourism Organisations (MRTOs) and Māori tourism businesses, events management, database management, managing IT and internal policies, and providing support to the Board.

Lee also helped develop a national website for Matariki (the Maori New Year), which created a national hub for promoting regional Matariki events.

Before joining NZ Māori Tourism, Lee worked as an Executive Assistant in Te Puni Kōkiri’s Māori Business Facilitation Service. Lee holds a Certificate in Small Business Management.

Lee Beazley
Phone: 04 474 4682
Email: lee at maoritourism.co.nz

Alyse Lynch - Finance and Accounts Manager

Alyse is the first point of contact for people calling NZ Māori Tourism or visiting our offices. As well as providing reception services, Alyse is also responsible for dealing with accounts and general office administration.

Alyse joined NZ Māori Tourism in 2008 after graduating from college and since then has successfully studied for a Certificate in Small Business Management.

Alyse Lynch 
Phone: 04 474 4685
Email: alyse at maoritourism.co.nz

Harmony Morgan – Administration Support

Rongomaiwahine, Tainui, Ngāpuhi
The youngest child of four - Harmony grew up in Titahi Bay, Porirua. In 2017 finding her soon-to-be husband Faresa of Samoan whakapapa, the two have just bought their first home in Wainuiomata, where Faresa was born and bred.

Harmony enjoys sport, arts and whanau time.

Her background is hospitality landing her first job washing dishes in a restaurant when she was 17 to running FoH in the same restaurant, soon after, exploring bar tender and managers roles in Melbourne and Wellington.

In 2016 Harmony came on board NZ Māori Tourism as a temporary staff member who became permanent in late Feb 2018.

Harmony is the Administration support person in our office – Making sure all staff, Board members and manuhiri get the right plane ticket, rental car, taxi & accommodation.

Since joining the team, Harmony has become more passionate about her role, and providing her team as much support as possible.

Harmony Morgan
Phone: 04 474 4682
Email: harmony at maoritourism.co.nz

Board Members

To learn more about the Board of NZ Māori Tourism, please read the profiles below. The contact details for each Board member can also be found here.

Dale Stephens - Chairperson and Board Member

Te Rarawa
Dale was recently appointed as Pouarahi-Māori for New Zealand Trade and Enterprise. Dale is an experienced senior manager having held the position of CEO for Touch Rugby New Zealand and Basketball New Zealand.

After a career in the police, Dale worked in the HR and finance sectors before leading the Māori cultural input to Japan’s World Expo in 2005 and also led cultural delegations to Asia to support business and tourism development.

Dale has held a number of directorships, chaired cross-government advisory and policy groups, and won two international public–government communications innovation awards.

Outside of work, Dale is Ngāti Pōneke Young Māori Club Vice President and trustee for the Pipitea Marae Charitable Trust.

Dale holds a Masters of Public Policy, a Bachelor of Business Studies, a Diploma in Policing Science, and a degree in Te Reo Māori.

Email Dale

Daniel Walker - Deputy Chairperson and Board Member

Ngāti Ruanui, Nga Ruahine Rangi, Ngāti Kahungunu ki Wairoa, Maniapoto, Tuhourangai, Tainui, Te Arawa, Te Atiawa

Dan is a proud husband and dad. Born in Christchurch and now living in Auckland, his whānau are from Taranaki.

Dan has many years experience as a senior manager in enterprise IT and tech leadership companies such as Samsung and Dell EMC. His specialty is providing convergence technology strategies, software and mobility solutions to organisations.

Dan has a passion for Māori success in business and the growth of leadership capacity within our Iwi, Hapū and whānau. He gets to enact this passion through his role in NZ Maori Tourism as Deputy Chair of Te Rūnanga o Ngāti Ruanui and Chair of Whānau Mārama Parenting.

Dan has an MBA from the University of Auckland, a Masters in Advanced Leadership Practice from Massey University and a Diploma in Management and Te Reo Māori.

Email Daniel

Tom Mulligan - Kaumatua

Ngāti Kahungunu, Ngāti Porou
Tom is chair of Te Taiwhenua o Heretaunga Trust and the Matahiwi Marae Trust where he has guided the development of marae-based tourism. Tom is kaumātua of the Hawke's Bay Māori Tourism Trust and Matahiwi Marae,

Tom also holds governance positions on Wine Country Tourism, Hawke's Bay District Health Board, Asure NZ Ltd and ACC Injury Prevention Group. He was previously a director of the New Zealand Rugby Union Board.

Email Tom

Glen Katu - Board Member

Ngāti Maniapoto, Ngāti Kinohaku, Ngāti Toa Rangatira, Ngāti Rarua, Ngāti Rereahu, Ngāti Ruanui
Glen is the Chief Executive Officer, of the Te Kuiti-based Maraeroa C Group. He chaired the NZ Māori Tourism Board from 2010 to 2012, was a deputy chair and foundation member of Tainui Waka Tourism and a member of Destination Pureora.

After spending almost 30 years in the banking industry, Glen resigned in 2002 to pursue a career in Māori business and social development. He has a professional or community involvement in a range of organisations operating in the forestry, farming and food sectors, as well as tourism. He has served on or worked for the Maniapoto Māori Trust Board, Taranaki District Health Board and its financial audit and compliance sub committee, Ngāti Ruanui Group Management Ltd (Hawera), Maunga Tu Maunga Ora Māori Business Development Agency (Taranaki) and the Taranaki Economic Advisory Group.

Glen has won several Māori business awards and is a member of the Institute of Directors.

Email Glen

Toro Waaka - Board Member

Ngāti Pahauwera, Rakaipaaka, Ngāti Kahungunu, Tuhoe, Rauwaka, Tūwharetoa
Toro has been involved in tourism for more than 25 years, beginning with tourism interpretation of Māori Historic sites, walking tracks and environmental tourism for the Department of Conservation.

He has been an owner/director and operator in a number of his own whanau’s tourism companies, and has been a director on Iwi Commercial entities for over 20 years.

Toro is Chairperson of the Ngāti Pahauwera Development Trust. Toro has a MBA from Massey University.

Email Toro

Verity Webber - Board Member

Ngai Tahu
Verity Webber is the General Manager Commercial at Ngāi Tahu Tourism. She has been a member of the executive team for seven years. A significant portion of Verity’s role involves assessing investment opportunities and greenfield developments to determine the strategic fit and value of the opportunities to the Ngāi Tahu Group, both at a commercial and a cultural level.

Verity enjoys working for an iwi organisation where success is determined not only by driving profitability but by delivering on wider iwi aspirations.

Being iwi-owned creates a unique point of difference for the Ngāi Tahu Tourism group and enables the businesses to incorporate Māori culture and stories into  their products with legitimacy. Ngāi Tahu Tourism has also benefited from being iwi owned when working with trade customers and taking the portfolio to international markets.

Verity is a chartered accountant and since completing her qualification with Deloitte in Wellington, she has held commercial roles in Christchurch and London.

Email Verity

Xiaoying Fu - Independent Board Member

Xiaoying is a leading player in bilateral trading and investment between New Zealand and China. She has worked on many of the investments into New Zealand from China, and has helped many New Zealanders to do business there. Xiaoying has a strong understanding of various industries, and good insights into them.

Xiaoying is currently chair of the NZ China HiTech Innovation Alliance, and is on the board of Pure-Ora Mountain Ginseng Ltd,  and New Zealand Asian Leaders. She is a member of the Institute of Directors and on the membership committee of the Auckland Rotary Club.

By training, Xiaoying is a scientist and an IT professional. She was a lecturer at Nanjing University before pursuing further overseas study in the United Kingdom. Xiaoying has a guiding passion for innovation, hi-technology and education.

Email Xiaoying


© 2018 NZ Maori Tourism Society