About Us

Māori tourism, as the first impression and final exclamation mark for visitors to Aotearoa New Zealand visitors, is important to NZ Māori Tourism.

The Māori world provides a key point of difference for visitors and entering this world offers a fascinating first impression, a unique connection, and everlasting memories.

NZ Māori Tourism works collaboratively with the Māori tourism sector to ensure visitors arrive as strangers but leave Aotearoa New Zealand as members of our whānau (family).

Staff Members

To learn more about the staff of NZ Māori Tourism, please read the profiles below. The contact details for each staff member can also be found here.

Pania Tyson-Nathan

Pania Tyson-Nathan - Chief Executive

Rongomaiwahine, Ngāti Kahungunu
Since becoming CEO of NZ Māori Tourism Pania has focused on highlighting the unique opportunity that a Māori experience offers manuhiri (visitors) domestically and internationally.

Having grown up in business with her parents in the Hawke’s Bay and then owning businesses, Pania understands intimately both the pains and passion of a 24 hour personal and financial commitment. Fast forward to the mid 90’s she moved on to local and central government where she gained an appreciation of the important role that policy plays in our every day lives.

Pania has used all that she has learned over the years (and continues to learn) to position NZ Māori Tourism as a key contributor, participant and influencer within the tourism industry today.

Married to Evan (Te Roroa), between them they have 8 children and live in Wellington splitting their downtime between Mahia and Northland.

The next big job is to work through the leveraging opportunities that exist between international trade, tourism and investment. More on this later…..


Phone: 04 474 4685
Email Pania

Hoki-mai Chong

Hoki-mai Chong - Chief Advisor

Chinese, Ngati Koroki-Kahukura, Waikato 
Hoki-mai joined NZ Māori Tourism in 2015 after a lengthy stint at Te Puni Kōkiri, the Ministry of Māori Development, where he worked in the Policy Wahanga (on treaty settlements and international trade relations), and the Office of the Chief Executive.

Hoki-mai is heavily involved with his marae, Reretewhioi Marae, Waiuku, and represents the marae on Waikato-Tainui’s Te Kauhanganui. Hoki-mai is also a sitting member of the iwi’s executive body, Te Arataura.

Hoki-mai’s current focus at NZ Māori Tourism is on supporting the organisation to meet its corporate commitments.


Phone: 04 474 4683
Email Hoki-mai

 Amanda Lee

Amanda Lee - Director Strategy and Performance

Amanda has held several leadership roles across diverse areas involving strategy, policy, operations and community development in Aotearoa New Zealand and the United Kingdom. Most recently, focussing on Māori economic development and the Budget round at Te Puni Kōkiri.

Amanda has also been a key player in enabling culture change in several organisations, particularly to improve outcomes for Māori, Pacific, Irish and Asian peoples.

Phone: 474 4705
Email Amanda

 Whitiaua Black

Whitiaua Black - Pou Tikanga

Ngāi Tūhoe, Te Whānau-a-Apanui, Ngāti Tūwharetoa
Whitiaua leads the newly developed role as Pou Tikanga for NZ Māori Tourism. The core focus of this role is to enhance te reo Māori me ōna tikanga at NZ Māori Tourism and the wider tourism sector.

Whitiaua’s expertise in te ao Māori has been instilled in him from before he was born. Growing up in a home where only reo Māori was spoken, he attended Kōhanga Reo, Kura Kaupapa and Whare Wānanga, became Head boy of Hato Pāora College and won both the Manu Kōrero National Speech Competition Pei Te Hurinui and the Māori Women’s Welfare League National Speech Competition.

As well as that, Whitiaua represented New Zealand in three codes (Rugby Union, Rugby League, Touch Rugby), was the Head Coach of both NZ Open Men’s Touch Team and Under 18s, and the National Selector for NZ Touch. Whitiaua was also a Reo Māori Teacher at Hato Paora College, Head of High-Performance Sport at Tū Toa Sports Academy and, more recently, Hauora teacher at Te Kura Kaupapa o Horouta Wānanga.

When he’s not occupied with mahi at NZ Māori Tourism, Whitiaua will keep himself occupied with sports, te Ao Māori, hunting and fishing, spending quality time with whānau and following his children and supporting them in everything they do.

Phone: 04 474 4684
Email Whitiaua

 Honsol Chan Tung

Honsol Chan Tung - Finance, Special Projects Senior Advisor

Hamoa
Honsol joined NZ Māori Tourism in April of 2021 after moving to New Zealand in 2020. He recently completed his services as the Programme Finance Analyst with the UNDP Multi Country Office in Samoa serving the Cook Islands, Niue, Tokelau and Samoa.

An accountant by profession, Honsol is a member of CA Samoa and is working towards completing his CPA Australia and Prince2 certification. He has worked in various government agencies in Samoa and other development agencies in the Pacific as an accountant / auditor with the aim of improving outcomes for Pacific people. Honsol will be assisting the Finance team and leading some of NZMT’s Projects.

 

 

 Miro Muriel Harré

Miro Muriel Harré - Director Regions

Ngāti Maniapoto, Ngāti Porou
Miro joins the NZ Māori Tourism whānau coming from a background in management consulting and strategy development. More recently she was contracting as a business advisor across the creative industries and tourism.

Miro grew up on the foothills of the Waitākere Ranges where she and her cousins are sixth generation on the papakāinga.

Miro takes on the role of Director Regions with NZ Māori Tourism, where she will incorporate her passion of the role of matauranga Māori in contributing to the identity and foundations of the Aotearoa New Zealand economy.

 

Aside from that, Miro is also a devourer of the reo of her tupuna - Māori and Wīwī (French), and is looking to expand her kete in those fields. In her own time, you’ll find her experimenting in the kāuta, improving her sommelier skills or taking in the vastness of the moana.


Phone: 04 474 4703
Email Miro

 Liqin Mi

Liqin Mi -  Adviser (China)

Liqin is from Xi’an, China. She came to live in Aotearoa in 2009 and has been with NZ Māori Tourism since 2011.

 
Liqin gained a Master’s degree in Economics. She has since worked in international trade and economic co-operation as well as international relations across government and non-government organisations in both China and Aotearoa.  Since 2010, Liqin has worked for Statistics New Zealand, The Gibson Group, Wellington City Council, Early Childhood New Zealand and Te Papa Tongarewa.
 
Liqin has in-depth knowledge of how to engage with Chinese companies and government at various levels to achieve business goals.   Liqin hopes to serve as a well-built bridge connecting Chinese and New Zealanders, especially Māori, to benefit both countries.

Liqin likes cooking, hiking, swimming, and playing table-tennis. Her life goal is to work and live happily.


弥丽琴
首席顾问(中国)


丽琴来自中国西安, 2009年定居新西兰, 2011年开始在毛利旅游局工作至今。

丽琴拥有经济学硕士学位,研究生毕业后长期在中国和新西兰的政府和非政府部门从事国际贸易与经济合作、对外交流等工作。2010年以来,丽琴先后在新西兰统计局、吉普森集团、惠灵顿市政府、新西兰幼儿教育师范学院、新西兰国家博物馆等机构任职。

丽琴在与中国政府及各级机构、公司打交道方面有着丰富的经验。她希望能为中新两国,特别是中国与毛利社区互惠互利、友好合作架起一座坚实的桥梁。

丽琴喜欢烹饪、徒步、游泳、打兵乓球,她希望的人生信条是快乐工作、开心生活。

Lee Beazley

Lee Beazley - Office Administration

Te Aitanga-a-Mahaki, Ngai Tāmanuhiri, Ngā Puhi, Ngāti Hine
Lee is NZ Māori Tourism’s office guru, managing the ins and outs of the office, assisting the Chief Executive and providing support to the NZ Māori Board.  Lee has been ensuring the critical functions in our office run smoothly since she came on board with NZ Māori Tourism in 2009.

Lee enjoys playing indoor netball and puts her skills to use by proudly coaching the Wainuiomata High School Premier netball team.  When the weather is nice, you will find Lee and her husband, Craig, walking the Wainuiomata firebreaks or the Wainuiomata Hill.

The pair have just passed level four in their Reo Māori classes at Te Wananga o Aotearoa.  Lee and Craig have five children and three mokopuna.


Phone: 04 474 4685
Email Lee

Harmony Morgan

Harmony Morgan – Event Coordinator

Rongomaiwahine, Tainui, Ngāpuhi
The youngest child of four - Harmony grew up in Titahi Bay, Porirua. In 2017, after finding her soon-to-be husband Faresa of Samoan whakapapa, the two have just bought their first home in Wainuiomata, where Faresa was born and bred.

Harmony enjoys sport, arts and whānau time.

Her background is in hospitality, where she landed her first job washing dishes in a restaurant when she was 17, eventually running FoH in the same restaurant. Later, she explored bartender and management roles in Melbourne & Wellington.

In 2016 Harmony came on board the NZMT team as tautoko to our administration staff. Today, she plays a key role in showcasing the importance of manaakitanga.


Phone: 04 474 4687
Email Harmony

Anna McGeorge

Anna McGeorge - Events Advisor

Anna joins NZ Māori Tourism implementing our Events strategy and supporting and guiding the Events Coordinator. On top of that, Anna will be helping to implement and refine office systems and processes.

Anna joins us with a wealth of events-knowledge, having worked on the tourism industry’s biggest tourism event in the calendar - TRENZ. Her resume includes Te Papa Venues, Ministry for Primary Industries (where she looked after inbound international delegations) and most recently Anna finished at New Zealand Trade and Enterprise, having spent some time working on Expo 2020 Dubai.
When not working, Anna can be found having brunch at her local cafes every Saturday, volunteering front of house in her church café or running her women’s bible study group once a fortnight.

Phone: 027 580 0034
Email Anna

 

Dani McDonald

Dani McDonald – Communications / Media

Kāi Tahu, Kāti Mamoe, Waitaha
Dani joined NZMT in 2018 as communications and media advisor, coming from a background in journalism. Dani has reported in New Zealand, Australia and Cambodia.

Dani grew up at Ōtākou and Ōtepoti. She was first introduced to indigenous tourism during a cultural exchange programme between the Kwakwaka’wakw people on Vancouver Island in Canada, and the Kai Tāhu Whānui group in 1997, in which she was the youngest member. The experience had profound effect on her.

Dani’s role includes liaising with media and managing NZ Māori Tourism communication channels.


Phone: 04 474 4704
Email Dani

Kiri Atkinson-Crean

Kiri Atkinson-Crean - Sales, Marketing and Product Development

Ngāi Tahu Matawhaiti, Ngāti Kahungunu ki Wairoa
Rotorua-based Kiri Atkinson-Crean has joined NZ Māori Tourism in a role focused on the sales, marketing and product development across the Māori tourism network.

She comes to the role after 25 years in senior marketing, business development and communications positions for a range of primarily tourism operations including Tamaki Māori Village and Te Puia | NZMACI.

Kiri spent five years with the Rotorua Regional Tourism Office, (Destination Rotorua), was a director of Rotorua Economic Development board, Destination Rotorua’s governing body for four years and was co-chair of Rotorua Māori in Tourism for five years.

She was General Manager Sales and Marketing for Tamaki Māori Village between 2003 and 2010. Following that, Kiri led Te Puia | NZMACI’s sales and marketing team for 7 and a half years, through to December 2019 where her team elevated the visitor experience and grew guest numbers from 350,000 (in 2012) to 520,000 manuhiri per year.

Alongside the Director of NZMACI, Karl Johnstone,  Kiri led a three-year branding process, resulting in the launch of two new brand marks in September 2015. The work sought to honour the dual legacies of Te Puia | NZMACI, and bring the operation’s cultural development mandate to the fore.

The two brands enabled the organisation to extend the value which can be extracted from a careful management of the interface between culture and commerce. Work in this space saw the organisation engage in a raft of initiatives, including an international touring exhibition Tuku Iho | Living Legacy, led by Kiri, which toured six countries and eight destinations since 2012 including China, South-East Asia, South America, North America and Japan in support of the NZ Inc. agency work leading into the Rugby World Cup 2019.


Phone: 027 3434332
Email Kiri

Moetu Williams

Moetu Williams - Intern

Ngāti Pukenga, Te Arawa
Moetu is our newest addition at New Zealand Māori Tourism. Since arriving, he has been assisting the team with data collection and verification.

Moetu comes from a strong Māori background, having grown up in kohanga and kura kaupapa. As a result, he is passionate about Māori history, politics, culture and te Reo. After kura, he went on to Wellington College for secondary schooling, and graduated in 2016. Moetu’s inquisitive mind led him to study a degree in a Politics Philosophy and Economics at Otago University. After completing his first year, he has returned to Te Whanganui-a-Tara to gain some hands-on experience.

Moetu is a huge fan of sport and maintains an avid interest in current affairs, history and politics. When he’s not at work, chances are you’ll find him playing basketball, video gaming or out op-shopping.

Moetu aspires to better his Reo Māori as well as his understanding of tikanga Māori.

 

Phone: 04 474 4703
Email Moetu

Alyse Lynch

Alyse Lynch - Finance and HR Administrator 

Alyse is our longest serving employee at NZ Māori Tourism. She came on board as a receptionist with NZ Māori Tourism in 2008 after graduating college, before moving onto administration. Now, she manages all our finances and accounts.

During her time here, Alyse has given birth to a beautiful girl, Zaria, who has just turned two. Alyse’s downtime is mostly spent consumed with her little pride and joy. She hopes to continue to grow in her accounts role and be the best mum she can be to Zaria – especially during the next terrible two’s stage.



Phone: 04 474 4685
Email Alyse

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