Tourism Industry News

News from NZ Māori Tourism and Māori tourism experiences around Aotearoa New Zealand

NZ Māori Tourism Annual Report 2016

E rau rangatira mā, tēnā koutou. Tēnā koutou e pānui nei te pūronga-ā-tau, o ngā kaupapa kua oti i Te Rōpu Tāpoi Māori o Aotearoa, i te tau kua pahure nei. Tēnā tātou katoa. 

Reflecting on the past 12 months, tourism has continued to exceed expectations in all measured areas. We know that Māori tourism experiences are taking on more staff, having a longer shoulder season, increasing profitability, providing employment, and most importantly, cementing their place as a 'must do' experience. 

Debate continues on a range of issues including but not limited to; Kermadecs, fresh water, DOC levies, visitor taxes, tourism data, regional spread, and investment. Work is underway in many of these areas, and NZ Māori Tourism is grateful to those of you who provided feedback on a range of these important matters. 

This year we introduced the Māori Tourism quarterly, an analysis of tourism data to assist with your decision making as a tourism business. Data collection remains a work in progress, however; we are delighted to see the improvements that have been made so far. 

Our Maori tourism businesses continue to do wonderful things, winning well-deserved accolades both here at home and internationally . Ka mau te wehi! 

Read NZ Māori Tourism's full 2016 Annual Report here. 

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